---
title: "Product Webinar: AI & Direct Marketing"
description: "In this session: The TrackDMS team shares real-world insights on how AI is shaping campaign optimization, reporting, and measurable ROI in vacation rental marketing."
---

![Track Logo 26 - Standard - White](https://info.trackhospitality.com/hs-fs/hubfs/Track%20Logo%2026%20-%20Standard%20-%20White.png?width=300&height=55&name=Track%20Logo%2026%20-%20Standard%20-%20White.png "Track Logo 26 - Standard - White")

![TrackDMS - Product Update Webinar - Landing Page-1](https://info.trackhospitality.com/hs-fs/hubfs/webinars26/TrackDMS%20-%20Product%20Update%20Webinar%20-%20Landing%20Page-1.png?width=1921&height=671&name=TrackDMS%20-%20Product%20Update%20Webinar%20-%20Landing%20Page-1.png "TrackDMS - Product Update Webinar - Landing Page-1")

### Register for the Track  Product Webinar:

##### *AI & Direct Marketing: A Panel on Strategy, ROI, and Direct Bookings* Thursday, March 12, 2026 @ 12:00 PM CT

Join our live panel discussion as the TrackDMS team shares real-world insights on how AI is shaping campaign optimization, reporting, and measurable ROI in vacation rental marketing.

We’ll cut through the hype to explore where AI truly drives direct booking growth, where human strategy still matters most, and why the combination of AI and an experienced marketing team consistently outperforms AI used in isolation.

**Register now!**

If you can't attend the live webinar, no worries. Sign up, and we'll send you the replay.

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