--- title: Resorts and Lodges | OTAs description: OTAs | --- [![ResortsandLodges.com For Business](https://info.trackhospitality.com/hubfs/ResortsAndLodges_Dec_2016/image/ResortsAndLodges.png)](https://business.resortsandlodges.com/) - [Home](https://business.resortsandlodges.com/) - Business Types - [Resorts](https://business.resortsandlodges.com/resorts/) - [Lodges](https://business.resortsandlodges.com/lodges/) - [Vacation Rentals](https://business.resortsandlodges.com/vacation-rentals/) - [Inns & Villas](https://business.resortsandlodges.com/inns-villas/) - [Bed & Breakfasts](https://business.resortsandlodges.com/bed-breakfasts/) - [Ranches](https://business.resortsandlodges.com/ranches/) - [RV Parks & Campgrounds](https://business.resortsandlodges.com/rv-parks-campgrounds/) - Products - [List & Advertise](https://business.resortsandlodges.com/list-advertise/) - [Websites](https://business.resortsandlodges.com/products/website/) - [TRACK Call Center | CRM](http://www.trackhs.com/) - [TRACK Property MGMT](http://www.trackhs.com/) - Insights - [Case Studies & Articles](https://business.resortsandlodges.com/resources/articles-case-studies-white-papers/) - [E-Books](https://business.resortsandlodges.com/resources/e-books/) - [Press Releases](https://business.resortsandlodges.com/resources/press-releases/) - [Webinars & Events](https://business.resortsandlodges.com/resources/webinars-events/) - [Partners](https://business.resortsandlodges.com/resources/partners/) - [Customer Testimonials](https://business.resortsandlodges.com/resources/customer-testimonials/) - [About Us](https://business.resortsandlodges.com/about/) - [Contact](https://business.resortsandlodges.com/contact/) - [Blog](https://business.resortsandlodges.com/blog/) # Resorts and Lodges # Resorts and Lodges ## [Future of Independent Properties](https://info.trackhospitality.com/resorts-and-lodges/future-of-independent-properties) [April 07, 2016](https://info.trackhospitality.com/resorts-and-lodges/future-of-independent-properties) Posted in [Acquisitions](https://info.trackhospitality.com/resorts-and-lodges/topic/acquisitions), [Direct Bookings](https://info.trackhospitality.com/resorts-and-lodges/topic/direct-bookings), [Email Segmentation](https://info.trackhospitality.com/resorts-and-lodges/topic/email-segmentation), [Hotel Growth](https://info.trackhospitality.com/resorts-and-lodges/topic/hotel-growth), [Independent Properties](https://info.trackhospitality.com/resorts-and-lodges/topic/independent-properties), [Marketing](https://info.trackhospitality.com/resorts-and-lodges/topic/marketing), [Mergers](https://info.trackhospitality.com/resorts-and-lodges/topic/mergers), [OTAs](https://info.trackhospitality.com/resorts-and-lodges/topic/otas), [Social Media](https://info.trackhospitality.com/resorts-and-lodges/topic/social-media) Written by [Alise Riedel](https://info.trackhospitality.com/resorts-and-lodges/author/ariedel) [Leave a comment](https://info.trackhospitality.com/resorts-and-lodges/future-of-independent-properties#comments-listing) When you look at the travel industry, it’s clear to see that it’s ever changing. Branded hotel chains continue to grow to try and become the best of the best, leaving independent properties to \[...\] ## [Direct Bookings: Where do they come from?](https://info.trackhospitality.com/resorts-and-lodges/why-top-referrals-may-not-lead-to-direct-bookings) [March 03, 2016](https://info.trackhospitality.com/resorts-and-lodges/why-top-referrals-may-not-lead-to-direct-bookings) Posted in [Bookings](https://info.trackhospitality.com/resorts-and-lodges/topic/bookings), [Buyer's Journey](https://info.trackhospitality.com/resorts-and-lodges/topic/buyers-journey), [Direct Bookings](https://info.trackhospitality.com/resorts-and-lodges/topic/direct-bookings), [eCommerce](https://info.trackhospitality.com/resorts-and-lodges/topic/ecommerce), [First-Time Buyers](https://info.trackhospitality.com/resorts-and-lodges/topic/first-time-buyers), [Google Analytics](https://info.trackhospitality.com/resorts-and-lodges/topic/google-analytics), [Money](https://info.trackhospitality.com/resorts-and-lodges/topic/money), [multi-device](https://info.trackhospitality.com/resorts-and-lodges/topic/multi-device), [Multi-Device Attribution](https://info.trackhospitality.com/resorts-and-lodges/topic/multi-device-attribution), [OTAs](https://info.trackhospitality.com/resorts-and-lodges/topic/otas), [referral](https://info.trackhospitality.com/resorts-and-lodges/topic/referral), [Referrals](https://info.trackhospitality.com/resorts-and-lodges/topic/referrals), [refferal site](https://info.trackhospitality.com/resorts-and-lodges/topic/refferal-site), [Top Referrals](https://info.trackhospitality.com/resorts-and-lodges/topic/top-referrals), [Travel Experience](https://info.trackhospitality.com/resorts-and-lodges/topic/travel-experience) Written by [Alise Riedel](https://info.trackhospitality.com/resorts-and-lodges/author/ariedel) [Leave a comment](https://info.trackhospitality.com/resorts-and-lodges/why-top-referrals-may-not-lead-to-direct-bookings#comments-listing) ## [The Reality of Rate Parity](https://info.trackhospitality.com/resorts-and-lodges/the-reality-of-rate-parity) [February 04, 2016](https://info.trackhospitality.com/resorts-and-lodges/the-reality-of-rate-parity) Posted in [Booking](https://info.trackhospitality.com/resorts-and-lodges/topic/booking), [Independent Property](https://info.trackhospitality.com/resorts-and-lodges/topic/independent-property), [Online Booking](https://info.trackhospitality.com/resorts-and-lodges/topic/online-booking), [OTA](https://info.trackhospitality.com/resorts-and-lodges/topic/ota), [OTAs](https://info.trackhospitality.com/resorts-and-lodges/topic/otas), [Price Comparing](https://info.trackhospitality.com/resorts-and-lodges/topic/price-comparing), [Price Matching](https://info.trackhospitality.com/resorts-and-lodges/topic/price-matching), [Rate Parity](https://info.trackhospitality.com/resorts-and-lodges/topic/rate-parity) Written by [Alise Riedel](https://info.trackhospitality.com/resorts-and-lodges/author/ariedel) [Leave a comment](https://info.trackhospitality.com/resorts-and-lodges/the-reality-of-rate-parity#comments-listing) ## [Loyalty & Rewards Programs](https://info.trackhospitality.com/resorts-and-lodges/customer-loyalty-rewards-programs) [January 06, 2016](https://info.trackhospitality.com/resorts-and-lodges/customer-loyalty-rewards-programs) Posted in [Advertising](https://info.trackhospitality.com/resorts-and-lodges/topic/advertising), [Brand Loyalty](https://info.trackhospitality.com/resorts-and-lodges/topic/brand-loyalty), [Branding](https://info.trackhospitality.com/resorts-and-lodges/topic/branding), [business in social media](https://info.trackhospitality.com/resorts-and-lodges/topic/business-in-social-media), [customer appreciation](https://info.trackhospitality.com/resorts-and-lodges/topic/customer-appreciation), [customer loyalty](https://info.trackhospitality.com/resorts-and-lodges/topic/customer-loyalty), [customer recognition](https://info.trackhospitality.com/resorts-and-lodges/topic/customer-recognition), [digital rewards](https://info.trackhospitality.com/resorts-and-lodges/topic/digital-rewards), [guest appreciation](https://info.trackhospitality.com/resorts-and-lodges/topic/guest-appreciation), [Loyalty](https://info.trackhospitality.com/resorts-and-lodges/topic/loyalty), [OTAs](https://info.trackhospitality.com/resorts-and-lodges/topic/otas), [Reward Programs](https://info.trackhospitality.com/resorts-and-lodges/topic/reward-programs), [Rewards](https://info.trackhospitality.com/resorts-and-lodges/topic/rewards), [Rewards Programs](https://info.trackhospitality.com/resorts-and-lodges/topic/rewards-programs), [Sharing Economy](https://info.trackhospitality.com/resorts-and-lodges/topic/sharing-economy), [Social Media](https://info.trackhospitality.com/resorts-and-lodges/topic/social-media), [social media marketing](https://info.trackhospitality.com/resorts-and-lodges/topic/social-media-marketing), [Travel](https://info.trackhospitality.com/resorts-and-lodges/topic/travel) Written by [Alise Riedel](https://info.trackhospitality.com/resorts-and-lodges/author/ariedel) [Leave a comment](https://info.trackhospitality.com/resorts-and-lodges/customer-loyalty-rewards-programs#comments-listing) Search this site on Google Search Google ### Recent Posts ### Archives - [January 2014 (28)](https://info.trackhospitality.com/resorts-and-lodges/archive/2014/01) - [February 2014 (26)](https://info.trackhospitality.com/resorts-and-lodges/archive/2014/02) - [December 2013 (21)](https://info.trackhospitality.com/resorts-and-lodges/archive/2013/12) - [May 2014 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