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Resorts and Lodges

Resorts and Lodges

Social Media Marketing: The Basics

What is social media?

The Social Media Revolution

If you have read, “The World Is Flat: A Brief History of the Twenty-First Century,” (I highly recommend this book) then you would know just how instrumental the internet has been for civilization. [...]

Hoo is Hootsuite?

Twitter, Facebook and YouTube, oh my! Who can keep up with it all? We’ve all heard about social media marketing and how it’s free marketing- monetarily, that is. Where you pay the big bucks though, [...]

Top 5 Ways to Use Online Video

A while back I wrote an article on online video and why it’s key for the hospitality industry. Consumers are still engaging with video at staggering levels and travelers can connect with a property [...]

ResortsandLodges.com Hope Lake Lodge Commercial

Online video is obviously a huge trend right now - see my post Online Video - why it's key for the hospitality industry for some stats you can't ignore. We at VEM Global™ have recognized this trend [...]

Online Video: Are people really looking for it?

Either creating a memorable brand image or explaining a complex product or service, video is effective. But does online video really work for direct response, or for lead generation? Research says [...]

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