After a brutal winter and a bad case of cabin fever, it looks like Americans are ready to hit the road this summer. Adobe Digital Index’s (ADI) “Travel 2014 Report” predicts that online travel [...]

Social media began as a way to network with other individuals across the world. When organizations become involved with these channels, social media became a giant megaphone for marketing messages, [...]

Social media plays a critical role in the way hotels and unique properties around the world market their product online. These channels can be used as a mobile/online concierge, as a forum to discuss [...]

While some experts ponder whether Google is ready to make an even bigger splash in the travel industry, a recent eMarketer study highlighted a big reason why the search engine giant is content with [...]

The hospitality and travel industries have always been ahead of the game when incorporating new technology into their day-to-day operations, and now some of these brands appear to be ready to hop on [...]

Your hotel website gives potential travelers a chance to view the most important aspects of your property. People are not going to visit your property before they stay to ensure it meets all of their [...]

A recent article in The Telegraph reported that hotels and restaurants in Britain are being targeted by “blackmailers” who demand free meals and stays in exchange for not writing bad reviews on the [...]

Recent partnerships by Google Inc. with hotel chains have raised some concern among others in the travel industry that the search giant is trying to grab more advertising dollars. The company [...]

There was a time in our technological history when desktop personal computers were considered the standard, and laptops were typically only used for business trips. The proliferation of mobile [...]

Hoteliers and property managers should always be looking for segments of the travel market that are trending upwards. Chinese travelers fit that bill which is why many U.S. hotels are beefing up on [...]

As the travel industry continues to grow, it is important to recognize the cities of the United States that have seen the most individual growth. With this in mind, travel startup Airbnb announced [...]

TripAdvisor, one of the premier travel metasearch engines a traveler review directories, continued their growth within the vacation rental sector of the travel industry by recently acquiring Vacation [...]

When forming your marketing strategy, you should not be deciding between search ads and social ads. Instead you should try to integrate your search ads with social ads, according to research [...]

What are travelers looking for when they jump on the internet and book with an online travel agency (OTA)? Low Prices? A clean layout and design? A superior website/online store experience? The J.D. [...]