When retail giants Target and Neiman Marcus experienced security breaches with customer credit cards during the 2013 holiday season, it highlighted a growing crisis that must concern owners and [...]
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Recent Posts
A Day in the Life of a Data Traveler
Case Studies, Hotels, Mobile Marketing, Online Resources, Social Media
Written by admin Leave a commentImproving the travel experience is a goal across the entire hospitality industry. Technology now plays a critical role in the travel experience and smartphones have now become one of the most [...]
Hotels Expand Mobile Check-In Options
Branding, Hotels, Mobile Marketing, Front Desk Reservation Tips
Written by admin Leave a commentAs you have seen in many of our recent posts, a number of key trends and tips in the hospitality and travel industry focus on the expansion of multi-channel travelers. Everyone is traveling with a [...]
Five Ways Hotels can use Facebook's Insights Platform
Content Writing, Hotels, reviews, Social Media, Website Analytics
Written by admin Leave a commentAnalytics software has moved to the social media platform as Facebook has released Facebook Insights, a new platform for all business listings. With Insights, you have access to more data that shows [...]
Understanding Why ResortsandLodges.com Works For You
In today’s travel and hospitality industry, it is clear that brand loyalty is on the decline and consumers are looking for the best value, deals and the most choices.
A recent survey by the U.S. Travel Insurance Association (USTia) found that a majority of Americans plan to travel in 2014, taking more than two trips. The survey found that 61% of the participants [...]
The third space describes the place where people meet outside of the home (first space) and office (second space). Engineering parts of your hotel as flourishing third spaces will play to your [...]
Online Content and Readability: They Both Matter
Content Writing, Google Analytics, search engine optimization
Written by admin Leave a comment6 Reasons Consumers may not Like your Travel Images
It is said that a picture is worth a thousand words, but what happens when your specific picture just does not measure up to rest? Visual content represents some of the most effective marketing [...]
Nearly every business today must make a decision about how much to spend on search engine optimization (SEO). This is no longer an “if” question for businesses as a robust online marketing strategy [...]
