In the hospitality industry, it's the latest, greatest hotel features, lowest prices, and most eccentric travel packages that seemingly draw the largest followings. That is great for large hotels, [...]
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Video and Your Marketing Strategy
People love video, right? Who doesn't like to sit down at the computer and watch something interesting, informative, entertaining, or inspiring? The truth is, video is spreading like wild fire in the [...]
SEO - What it Means
If you have been checking your Google Analytics lately, and noticed an odd trend of seemingly low time spent on your pages, don't panic just yet. The problem may in fact not have to do with the [...]
Hotel How To - Content
The importance of content in the hospitality industry cannot be stressed enough. "Content is king," as the saying goes is holding truer everyday. With that in mind, it is important to remember that [...]
Delivery Status: Unopened
As you have probably noticed, and as your subscriber list continues to grow, your email engagement is decreasing. Not as many people are reading through your newsletters or special offers...or even [...]
As web based marketing becomes more and more critical to the business playing field, SEO fires up its massive engine right along side. We have all heard that the authoritative link is pure gold in [...]
It is no secret that the days of multi-screen use are upon us. The big challenge facing marketers is how to address the reality that consumers are viewing products on multiple screens (smartphones, [...]
The prominent rise of social media has had an impact on the way consumers learn about, research, and even buy a good or service. That holds true in the hospitality industry as well. The evolution of [...]
