Trends come and go in the travel industry, but it's important to realize which will help you drive greater ROI for your business, and which will empty your pockets. As you can see from the image [...]
5 Digital Marketing Non-Negotiables for 2017
January
17,
2017
Posted in
Business Solutions, Digital Marketing, email marketing, non-negotiables, PPC, SEM, SEO
Written by Paul Manzey Leave a commentJump Starting Your Property's Direct Bookings through SEM
Getting travelers to your website is one of the first steps towards generating a direct booking, but how are travelers finding you? Optimizing your website with best practices in SEO can help you [...]
What's The Right Keyword?
August
11,
2016
Posted in
Business Solutions, Keyword, Long-Tail, search engine optimization, SEO
Written by Alise Riedel Leave a commentDriving Traffic to Your Website
July
21,
2016
Posted in
Commission, content, deals, Direct Bookings, Mobile, OTA, packages, SEO, Uncategorized, Website
Written by Alise Riedel Leave a commentThe Basics of Search Engine Marketing
August
25,
2010
Posted in
Search Engine Marketing, search engine optimization, SEM, SEO
Written by admin Leave a commentIf you’ve been around the travel industry in the past few years, you know that travelers are increasingly going online to research their vacations. A search engine is one of the most popular places [...]
The Importance of a Well Optimized Website
Have you ever thought of your property’s website as a “storefront” to get people to “walk in the front door” and book? We certainly do here at VEM Global™ and ResortsandLodges. Working within the [...]
Website Grader by HubSpot
July
20,
2010
Posted in
HubSpot, search engine optimization, search engines, SEO, Website Grader, website performance
Written by admin Leave a commentDo you know your website’s ‘grade’? Hubspot offers a free SEO service - Website Grader - which gives you an automated evaluation of your website and allows you to compare it to others, i.e. your [...]
Search Engine Marketing Trends to Watch
July
14,
2010
Posted in
Advertising, Bing, Google, Search Engine Marketing, SEM, SEO, Social Media, VEM Global SEM Services, Yahoo
Written by admin Leave a commentSearch Engine Marketing – connecting with your customers at the moment they are looking for your products and services to buy. It is a $16 billion per year industry and there are a plethora of [...]
SEO – Start with Keywords
July
01,
2010
Posted in
Google, keywords, online marketing, search engine optimization, SEM, SEO
Written by admin Leave a commentSearch Engine Optimization: If you have a website you’re sure to have SEO on your radar, but have you really gotten into why it’s so important? Let’s start with some key facts brought to you by [...]